Mobikon and POSist Partner to Enhance CRM, Marketing Automation and Loyalty for the F&B Business
The new solution is being deployed initially in celebrated Chef Sanjeev Kapoor’s Restaurants before being rolled out PAN-India at other restaurants of all sizes
Mobikon, the leading customer engagement analytics platform designed for the food and beverages (F&B) industry, has announced a partnership and integration with POSist, a fast-growing Cloud POS with more than 5000 customers in over 100 cities and 6 countries, to create a seamless POS-integrated consumer relationship & engagement experience for restaurants.
Integrated directly into the POSist POS to build unique customer profiles and understand individualised behaviour patterns, Mobikon will provide restaurants with deep data science that can be used to create effective personalised and automated lifecycle marketing campaigns to drive traffic and sales in a measurable way.
With Mobikon we now have an integrated platform to improve customer experience, get robust transactional data insights, identify our highest lifetime value customers and drive loyalty by getting them to come back and spend more
said Rajeev Matta, CEO SKRPL, the driving force behind Sanjeev Kapoor Restaurants Limited, the first to deploy this combined solution in his restaurants in India.
He added,
They are a great example of the type of innovative company that we see driving the food-tech market in Asia and beyond. Over the next few months we will implement Mobikon’s solution with POSist across the brand and are excited to drive more revenues with Mobikon’s Global Profile and Insights engine
Mobikon has a single dashboard that puts restaurant managers in control of every key aspect of the CRM, taking the guesswork out of loyalty and campaign management.
These features will be available immediately to POSist’s restaurant partners who can now leverage Mobikon’s CRM, Marketing Automation and Loyalty solution to seamlessly connect and engage with their customers at the point-of-sale and offer them a unique experience that drives acquisition and retention.
POSist’s restaurant operators will now be able to monitor, manage and optimize all their customer engagement touch-points and increase their ROI, by building Customer Engagement & Loyalty, through Insights, targeted Marketing and Lifecycle Management.\
Our best-in-class cloud POS, provides our customers with the industry’s finest restaurant technology tools, allowing users to streamline operations and grow revenue,”
said Ashish Tulsian, CEO and founder of POSist.
“POSist enables restaurants of all sizes to create the perfect guest experience; we are able to continue to deliver on this vision thanks to our partnership with Mobikon.
The anchor of any successful restaurant operation is the POS, and POSist dominates the cloud POS space in India. Together, Mobikon and POSist form a powerful team to convert customer data into actionable information that management can rely on for more efficient and profitable loyalty, campaign management, and CRM operations,
said Samir Khadepaun, CEO of Mobikon.
About POSist
POSist is a leading cloud-based Point of Sale solutions provider focused on the F&B industry. With the motto of providing “Training Free” and “Easy to Use” scalable solutions, they have successfully registered a global presence, with more than 5000 customers in over 100 cities and 6 countries. They are the first company to provide an internet-outage friendly Cloud POS solution for restaurants. In addition to the core POS functions, POSist also helps a restaurant manage Billing, Inventory Control, Recipe and Wastage Management, Centralized Menu Management, Vendor Management and more. To learn more, visit https://www.posist.com
